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February 23, 2006

Imagine this. It’s 4 am, and you’re sound asleep. Or you’re sitting in the quiet darkness of your home feeding your baby. Meanwhile, halfway around the world, ten people have just bought a product from you, for $20 each. Now, that extra $200 will go into your bank account to help you pay bills this month. And you didn’t have to do a thing.

That’s the beauty of e-books, which is a topic that’s fascinated me lately. I know so little about them, yet I’m curious. So, I decided to track down an e-book expert who also happens to be a fellow blogger and a mom of teenagers.

Alyice Edrich

Alyice Edrich is the author of several work-from-home e-books, including Tid-Bits for Making Money With E-Books. She’s the founder of The Dabbling Mum, an online resource for parents and small business owners. Alyice enjoys teaching parents how to earn hundreds of dollars by selling information they already possess.

Hi, Alyice. Thanks for stopping in today. Can you tell us a little about e-books?

E-books are electronic, downloadable books. Many are written on very narrow topics, topics traditional publishers wouldn’t print because they tend to prefer marketing to larger audiences.

So far, e-books aren’t as popular as print books because people are still learning about them and getting used to the idea of paying for something they have to first download and print out using their own resources. Some buyers consider this double payment: payment to read material and payment to print out.

What kind of people buy e-books? Is there really a market for them?

Most e-book buyers are people who spend a lot of time online. They are used to the whole “instant access” mentality and look forward to reading e-books that are up-to-date and can be read within minutes of ordering.

Moms who stay at home or work from home also tend to buy e-books over print books because they can research, order, and read while their children are sleeping, which means one less outing.

Oh yes. I know all about the difficulty of getting out shopping with kids. Especially in a quiet bookstore! Can you tell us more about e-book topics? How do you know if you’re really an expert on a topic?

I always tell people to think first about things that their friends and family members constantly come to them asking advice for. That’s always a great place to start because that means you’re passionate about that topic and have often researched for the simple pleasure of knowing more or to help improve your current circumstances.

Most moms think, “I’m a parent and I read lots of stuff to improve my parenting skills, so I’ll start a website or write a book on parenting” or they think, “I really want to stay home and start a home business. I’ve researched a lot of information and am pretty knowledgeable so I’ll start a website geared towards helping other parents stay home or work from home.” While those are great topics, they have actually been done to death and will make it very difficult for new businesses and books to stand out from the crowd. This means that in order to become successful with these topics, these moms would have to work double (and sometimes triple) time just to break even.

Wow. I hadn’t thought about that. What are some ideas you’d recommend for moms interested in writing an e-book?

I encourage moms to stay away from overdone themes and instead find something that is narrower, that they can really call their own. It’s important, when trying to make a living from home, to find an area that is lacking and then fill that area.

Let’s say that you did read a lot about working from home and you consider yourself pretty knowledgeable so you decide to start a work-from-home website to teach others what you know. What you’re doing is actually reiterating what you learned. You have no hands-on experience because you haven’t yet started a business and seen it to success.

Can you give us an example of something that would be better?

Instead of starting yet another, work-at-home (WAHM) website, I would encourage you to think outside the box.

For starters, what do you do for fun? What is the one hobby that you simply cannot get enough of? What is the one thing that your husband says to you, “Why do you have to constantly spend my hard-earned money on that? I sure wish you could make some money off that instead of always spending our money!”

Once you’ve figured that out, sit down and jot down what you know about the subject. Then get online and see what others have written about it. Are there a lot of copycats out there? If so, there is plenty of room for you to be unique and offer something far more valuable. Look around and see what’s missing. What can you offer that others are not providing?

That’s the business you want to start. And that’s the e-book you want to write. Don’t just write an e-book on a specific subject; build a business around that e-book and you’ll open up a floodgate of opportunities.

These are some great ideas, Alyice. I feel like we’re just getting started! But we’ve run out of time today, so I hope you’ll be able to come back tomorrow and tell us more about making money while we sleep!

*****************************************

OK, Mom 2 Mom readers, are your e-book gears spinning? Alyice has given us a start, but tomorrow she’ll be back to tell us more about researching, writing, and marketing our e-books. I for one have a few ideas simmering, but I’d like more details — wouldn’t you?

Meanwhile, Alyice invites you to look at an article she wrote on this topic, as well as visit her at The Dabbling Mum Press.




February 16, 2006

Mary DeMuth\\\'s Home

We’re chatting with author Mary Demuth again in southern France, though today she’s invited us in for coffee in her lovely French home. If you missed the first part of our interview, you can read it here.

Thanks for joining us at the blogging Carnival yesterday. I’m still full from all that Comfort Food. Now we’re ready for something to read. You’ve recently published two new books for parents. Can you tell us a little about your first one, Ordinary Mom, Extraordinary God?

I wrote that book because I was tired of books written for Christian moms and women that were dumbed down and foofy. I wanted an intelligent devotional for moms, one that challenged them at their deepest levels both spiritually and intellectually. It’s written in conjunction with Hearts at Home ministries.

Foofy! Yes, we’re tired of foofy! But why should a mom want to read your book? Are you going to tell us what it’s like to have it all together and make those of us who are scrambling to get through a day feel guilty?

Yes, of course. Parenting should be all about guilt and how terrible we are at measuring up. (laughing) No, seriously. That book is about grace. About running to Jesus when we fail. About the beauty of the journey of parenthood. I pray it is a cup of cold water to moms who are worried and stressed and harried and guilt-ridden.

Sounds refreshing. And I love the title. I’m truly one of those ordinary moms realizing what an extraordinary God we serve. So, what about your latest book that just came out last month — Building the Christian Family You Never Had. It says it’s a “Practical Guide for Pioneer Parents.” Can you tell us what you mean by pioneer parent?

A pioneer parent is a person who grew up in a home she doesn’t want to duplicate. It’s for any parent who fears she’ll make the same mistakes her parents made. It’s for those of us who don’t exactly know what a Christian home looks like because we didn’t see it modeled.

I like the quote you used in the preface of the book from George Bernard Shaw: “If you cannot get rid of the family skeleton, you may as well make it dance.” Later, you say, “God is our Pioneer Parent, who dances the path before, behind, and beside us.” It seems like your attitude is that you can’t change the past, but you can start fresh with your own family. Is that true?

Yes, it’s true. But starting fresh does involve some pain. We must first look at our past, tell the truth about it, forgive our parents, and allow Jesus to heal us. Then we can start fresh. But healing precedes that new path.

What advice do you have for pioneer moms and dads who feel unsure about raising kids since they grew up in a dysfunctional family? Can you offer them any words of encouragement?

I hope so. This is what God has taught me — something spectacular actually: Our weakness in parenting — all those fears that we’ll duplicate the homes we were raised in — is actually a benefit. Because pioneer parents are keenly aware of our own inabilities, it puts us at an advantage. Because we’re well acquainted with our own lack, we are more apt to run to Jesus for help. So, the hope is, God can be strong in our weakness. Because we know we’re weak, we’re at an advantage, because God loves to work through that weakness.

Wow. That’s something I’m going to have to remember. You talk a lot about healing in this book, as you’ve had some emotional scars from your past. But you also give us ideas of fun things to move forward as a family. Can you tell us about some of your family celebrations that are unique?

We play ‘high low’ around the dinner table every night. We share one high and one low from the day. It’s an expected ritual. It helps us all focus on what happened during the day and also gives us a glimpse into our children’s lives. We also have a prayer blackboard where we list our prayer requests. It’s fun to watch God answer those prayers.

Those are great ideas! We’ll have to try the high/low thing around our table. In your book, you have a chapter called “A Funny Thing Happened While Raising My Kids.” Can you tell us how the role of laughter plays in building up a strong Christian family? What if we’re not comedians?

Laughter is key. Most pioneer parents grew up far too fast and have lost that child-like wonder at the world. I’m far too serious, but I’m learning to let my hair down. I’m certainly not a comedian. But my kids are. One of the things I do is write down all the funny things my kids say so we can remember them. Having fun with our kids is a natural offshoot of learning to take life less seriously.

I love the idea of a notebook — thanks for the reminder. What’s the funniest thing that’s happened to you since living in France?

It’s a long story, but you can read all about it in my blog.

Do you write every day? How do you balance your career with your family?

Yes, I write every day. I have a schedule. I usually write about 20-30 hours a week depending on my deadline. I try not to let my writing interfere with my children, as I write while they’re in school. It’s still hard for me, though, to pull myself away from the computer when I’m in the middle of a thought or idea. I’m learning.

You seem to have an interest in helping out new writers. Can you tell us a little about the newsletter you write every month? How can we sign up for it?

It’s called the RelevantProse Newsletter and comes in the inbox the first of every month. It’s usually about 8 pages long, full of practical writing advice and spiritual insights. I write about the business and craft of writing. You can sign up for it on my website.

And now, to wrap things up, can you tell us your best piece of advice on making our home Christ-centered?

Pray. Be authentic. Apologize to your children when you yell. Pray some more.

Wow. How inspiring! Thanks for sharing so many great ideas with us, Mary. Your books look like wonderful resources for parents. Au revoir.

Au revoir!

****************

If you have a minute, you simply must go read Mary’s hilarious story, The Boy Without a Costume. The ending really made me laugh! And if you love good women’s fiction, Mary has a new novel out called Watching the Tree Limbs.




February 14, 2006

Well, you thought you’d just click into my blog today to see what I’m rambling about … but I’ve got a surprise for you. Slip on your seatbelt and prepare for take-off. We’re outta here.

We’re meeting author Mary DeMuth at a tiny café nestled along the French Riviera — oui, elle habite en France. She’s joining us on her blog tour, as she’s telling the world about her life as a mom, missionary, and author of several new books.

Hi, Mary.

BONJOUR mes amies!

So, what do you suggest we order from the menu?

Well, I think you’d like the chocolat chaude (hot chocolate) for starters, then let’s have salade chevre chaud — my favorite salad—it’s a tossed green salad with tomatoes, little toasts and baked goat cheese. Then I’d like veal with some sort of cream sauce and you might enjoy the steak with béarnaise sauce. And molten chocolate cake for dessert. We can people watch while we try not to let all the cigarette smoke choke us!

Mmm … OK … I’m sipping the chocolate now and waving away the smoke. I can feel the warm Riviera sun on my back — and I’m wishing I remembered more of my college French. So, tell us, Mary, how did you and your family end up moving from Texas to France?

Well, on our ten-year anniversary (five years ago), my husband surprised me with a trip to Paris. Whenever we tell this story to other married couples, I see the wives elbow their husbands!

If my husband were here, he’d get the elbow about now. Sounds romantic.

(Laughs) While we were there, we felt such a burden for Europe, something missiologists are now calling the Lost Continent. We couldn’t find a church anywhere, though we’ve now discovered a few. We could really sense the lostness.

So after you came home, did you have some idea you might go back?

We gave it some serious thought. Patrick was three years away from finishing his master’s in theology at Dallas Seminary. He wanted to graduate with a goal in mind — so Europe — France in particular, became our goal.

Sounds wonderful. But how did you figure out a way to get over there?

We eventually met up with an amazing and like-minded missions agency that specializes in planting relevant churches in postmodern Europe. Patrick graduated in May of 2004 and we were on the field that August. We’ve been here a year and a half. With a team of people, we’re planting a church.

Wow. You’re living a dream life — in France! But did you have any culture shock once you got over there?

Um. Yeah. Big time.

Can you tell us what was your biggest adjustment?

Grocery shopping. Laundering. Not understanding the language. Everything. It’s very disconcerting to move to another culture, particularly one you think is western and therefore similar to your own. But it’s not at all similar. You can read a few of my early essays about France in my blog.

I’ll have to check them out. I have trouble thinking beyond the Eiffel Tower and Madeline. So, tell us about your family. Do they go to school over there?

Our youngest two, Aidan (10) and Julia (7) attend a French public school.

Do they speak French in school?

Yes, they speak very good French now, but you can imagine how terrible it was for them when they first moved to France, not speaking a lick of French. They correct my pronunciation all the time! Our eldest, Sophie (13), goes to an International school that we THOUGHT would be in English. Turns out, that wasn’t true. Most of her classes are in French. She speaks very well too.

That’s amazing. They’re getting such a unique experience. Well, I’m sorry, but we Mom 2 Mom readers have to head back home now — I think my thoughts will be drifting to the French Riviera all day. You have a beautiful family, Mary. Au revoir!

Au revoir!

Mary Demuth

We’ll be joining Mary DeMuth again on Thursday to hear all about her new books. Not one, not two, but three! She’s been busy — writing a devotional, a parenting book, and a novel (the first in a series.) She’ll give us the scoop on how she manages her dual roles as mom and author. Meanwhile, you can hang out with her in the blogosphere at her Relevant Blog. C’est magnifique!